A New Program for Graphic Design

A New Program for Graphic Design

Publisher
Inventory Press/D.A.P.
Published
2019
Pages
—
ISBN-13
9781941753217
Format
print
Language
English
Book Summary
A New Program for Graphic Design by David Reinfurt is a concise, practice-oriented guide that rethinks graphic design education for the digital age. Drawing on his experience at Princeton and as co-founder of Dexter Sinister, Reinfurt presents a modular curriculum covering typography, image, and interface. This book is ideal for design students, educators, and self-taught designers seeking a structured, critical approach to contemporary graphic design.
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About A New Program for Graphic Design

In A New Program for Graphic Design, David Reinfurt offers a forward-looking framework for teaching and learning graphic design. Rather than a traditional textbook, it presents a series of interconnected lessons that emphasize hands-on experimentation and critical thinking. The book is organized around three core areas: typography, image, and interface, each explored through practical exercises and historical context. Reinfurt, a seasoned designer and educator, advocates for a program that integrates digital tools with analog sensibilities, encouraging designers to understand the systems behind their work. The text is supplemented with visual examples and case studies, making it a valuable resource for studio courses or independent study. This book challenges conventional design education, proposing a flexible, inquiry-based model that prepares designers for an evolving field.

Who should read A New Program for Graphic Design?

This book is essential for graphic design students at the undergraduate or graduate level, design educators looking to refresh their curriculum, and self-taught designers seeking a rigorous, structured approach. It also appeals to professionals interested in the pedagogical and theoretical underpinnings of design practice. Those who value a critical, experimental, and systems-oriented perspective on design will find it particularly rewarding.

Pros & Cons
Pros
  • ✓ Provides a clear, modular curriculum that can be adapted to various learning environments.
  • ✓ Integrates theoretical concepts with practical exercises, fostering active learning.
  • ✓ Written by a respected designer and educator with real-world experience.
  • ✓ Features visual examples and case studies that illustrate key ideas.
  • ✓ Encourages critical thinking about the role of design in contemporary culture.
Cons
  • ✗ Assumes some prior familiarity with design terminology and tools.
  • ✗ May be too theoretical for absolute beginners seeking step-by-step tutorials.
  • ✗ Focuses primarily on graphic design, with limited coverage of related fields.
  • ✗ Some readers might find the experimental approach less structured than traditional textbooks.
  • ✗ The book's concise format may leave some topics wanting deeper exploration.
Frequently asked questions
Is this book suitable for beginners?
It is best suited for those with some foundational knowledge of design, though motivated beginners can benefit from its conceptual approach.
Does it include practical exercises?
Yes, the book is built around a series of exercises and projects that encourage hands-on learning.
Is this a textbook for a specific course?
It is designed as a flexible curriculum that can be used in various educational settings, not tied to a single course.
What makes this book different from other design textbooks?
It emphasizes a critical, experimental, and systems-based approach rather than traditional skill-drilling.
Who is the author?
David Reinfurt is a graphic designer, educator, and co-founder of Dexter Sinister, with extensive experience teaching at institutions like Princeton.

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